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3 ways universities can set the news agenda

February 12, 2016 Posted in : Experts, Galzacs Guide, Ireland

Galzac’s Guide lists expert sources on everything from abstract art to zoology.

Irish media is always hungry for expert opinion on a variety of topics, and journalists need voices to add colour and reliable analysis to their news stories.

The Galzac’s directory creates media opportunities for a community of experts by connecting their stories with journalists, researchers and radio and television producers.

Here are three ways universities can use their knowledge to set the news agenda.

1. Add your take on current affairs

Journalists try not to depend too heavily on the sames voices when they are quoting expert sources.

There is nothing more frustrating than hearing misinformed opinions being broadcast in the media. That’s why it is worth adding your own voice to the mix.

Galzac’s experts have the opportunity to pitch their stories to journalists. They can add a fresh angle on a current news story as it moves along.

2. Make everything interesting — with the right hook

When you’re pitching a story idea, it is crucial to find a suitable hook — and to match it with the right medium.

Will your story work best as a long-form feature or will it come across more strongly on a radio magazine show?

With the right tweaks, Galzac’s experts can make any item interesting if it is shared in the best format.

3. Match expertise with everyday

Academics engage with research on a daily basis. The mainstream media loves new data and statistics, but only if it is presented in a snappy way

University experts have the knowledge to digest dense studies into palatable stories.

Apply the research to real life events and appeal to the audience’s emotions.

We started Galzac’s Guide to Expert Sources because we believe that expert voices should be heard by the widest possible audience. We want to build a community of doers, thinkers and curious minds who want to share their ideas with the world.

If you are interested in signing up, call us on 01 254 1845 or email is Ireland’s largest and most dynamic media intelligence company. Since we started in 2009, we have helped Ireland’s best known brands connect over 100,000 stories with the media.

Conor - @conormcmahon

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Experts – Stories you could own this week

February 11, 2016 Posted in : 1916, Debating, Ireland, Journalists, Politics

It’s a busy time for Irish media with politics, the economy and crime dominating the news cycle. Irish journalists are expected to cover a wide variety of topics, and fast, so of course they need the help of some knowledgable experts.

Experts should busy bodies this week with all the #GE16 and American election talk flooding the media. If you’re an expert in politics, political science or government then you could own these stories and get your expert voice heard.

With crime and it’s resources a heavy focus in the 2016 election campaign, law and criminology experts should be on hand to provide opinions. This is a major factor in the general election and could be major opportunity for experts to get out there.

In addition to the election bubble, technical experts can use upcoming World Radio Day on the 13th February to discuss topics like the changing scope of radio and media. Interesting topics around this include the questions is radio a dying element of traditional media.

World Day of Social Justice is upcoming on the 20th February. This is an excellent opportunity for experts in both Law, Human Rights and even history to get their voices heard.

Of course 1916 is a huge topic this week and for the next month. History buffs are going to be hugely popular with the media.

A former director of treasury at Anglo Irish Bank has told the trial of four former bankers that he thought he was carrying out instructions as part of the “green jersey agenda” in 2008. Experts in finance and bankingwould be a great contribution to any journalists article or piece around this, as it is sure to cause a stir.

We have a great variety of experts here at our Galzac’s Guide service. Journalists will find top industry experts at the click of a button or in our 2016 print edition – coming in March.

We started ‘Galzac’s Guide to Expert Sources’ because we believe passionately that expert voices should be heard by the widest possible audience. We want to build a community of doers, thinkers and curious minds who want to share their ideas with the world.

Since we began the service four years ago, we’ve seen experts from UCC, Failte Ireland, The European Parliament, The National Women’s Council and Misean Cara become members and get their voices heard.

If you are interested in signing up, give us a call on 01 254 1845 or email

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Story idea for Thursday 17th December 2015

December 14, 2015 Posted in : Ireland, Tourism, Tourism Ireland

Thursday 17th December 2015

Story Idea: Review of the year for Irish Tourism

Expert: Sinead Grace (Expert in Tourism & PR) Media and Public Relations Manager, Tourism Ireland. (more…)

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Story idea for Friday 4th December

November 30, 2015 Posted in : Air Pollution, Health, Ireland, UCC

Friday 4th December 2015

Story Idea: Cork water has its environmental problems and so does its air

Expert: John Sodeau (Expert in Air Pollution) Professor of Physical Chemistry, UCC.

The Hook: The real-time levels of harmful airborne particulate matter are not measured or known in Cork. This lack of monitoring puts Ireland outside of EU Directives and will lead to direct health consequences for the at-risk population such as asthmatics, diabetic women, young children and those with heart problems. (more…)

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John’s College Public Open Day Sunday 8th November

November 6, 2015 Posted in : Galzacs, Galzacs Guide, Galzacs15, Homelessness, Housing, Ireland

On Sunday 8th November, John’s College is reopening its doors to the Waterford Public. An Open Day will take place from 1pm-4pm and it will give the people of Waterford a glimpse of this fantastic project which has just been completed. The development includes 21 new apartments in the College itself, with a 10-bed group home and 36 new-build one-bed apartments adjoining the Folly.

Respond! also plans to open up a number of essential support services within John’s College including a Day Centre, Community Education Centre, Activation Room, Counselling Service and a Sensory Garden for Older People and people with specific needs and requirements. It is hoped that the first tenants will be offered their apartments by the end of November. Around the same time, a conference on loneliness and social isolation among Older People will take place in the Community Education Centre within the College in partnership with University College Cork.

According to Fr Patrick Cogan of Respond Housing Association: “We are delighted to be reopening the doors of John’s College again. The redevelopment of John’s College is great news for Waterford and will provide a sustainable community for Older People who wish to remain in their own homes for as long as possible. The extra support services including the Day Centre, Activation Room and Community Education Centre will ensure that Older People remain active within their own community and this will help to counteract loneliness and social isolation”.

The total project costs of building John’s College came to €12 million. Some €8 million of this was made available in State mortgages to Respond! from Waterford City Council through the Department of the Environment, Community and Local Government. The remaining €4million was provided by Respond! of which some €2.25 million came in a private borrowing initiative from AIB Bank. Respond are now in the process of raising funds to kit out essential services such as the Day Centre, Community Education Centre and Activation Room.

According to Philip O’ Reilly of Respond Housing Association: “Over the next number of months, Respond! will be organising a number of key events to raise vital funds to equip the key support services within John’s College for the benefit of the whole community. We will be running a Dog Night in Kilcohan Greyhound Park on Saturday 5th December and would appeal to the people of Waterford to support this event and other upcoming events if possible.

Respond! was founded in Waterford in 1981 by Franciscans and incorporated in 1982. To date, Respond! has provided some 5,500 dwelling units for families, homeless and disabled persons, older persons and those in need, right across the country.

Contacts: Philip O’Reilly National Co-ordinator of Services for Older People: (087) 6805762

Susan Goulding Communications Officer: (087) 7877664

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Story ideas for Friday 6th November 2015

November 2, 2015 Posted in : Childcare, Children, Government, Ireland

Story Idea: Why quality in childcare is so important
Expert: Ciarín de Buis 
(Expert in Childcare) Director, Start Strong.
The Hook: 
Last week saw Children’s Minister James Reilly launch the latest OECD ‘Starting Strong’ report which looks at how countries monitor the level of care provided to young children. With the extension of free pre-school provision announced in Budget 2016, it’s essential that such care is kept to the highest standards, to ensure that our young children truly benefit from it.


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Story ideas for Thursday 5th November 2015

November 2, 2015 Posted in : Construction, Galzacs15, Homelessness, Housing, Ireland, Mortgage Brain Ireland, Property Market, Renting

Story Idea: Most dysfunctional mortgage market in 25 years
Expert: Michael Dowling
 (Expert in Financial Services/Mortgages) Chairman, Mortgage Brain Ireland                         
The Hook: 
In my 25 years in the mortgage market, I have never experienced such a dysfunctional mortgage market. We have 5 banks lending but their “hands are tied” by the new Central Bank rules on lending. Let me give you a stark statistic. The mortgage market in Ireland will be €4/€ 4.2 BN in 2015. Manchester and the Greater Manchester area alone will lend more money this year than Ireland.


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Story ideas for Wednesday 4th November 2015

November 2, 2015 Posted in : CBRE, Dublin, Housing, Ireland, Property Market

Story Idea: Release of CBRE’s last market report for 2015 looking at trends and transactions in all sectors of the Irish commercial property market
Expert: Marie Hunt
 (Expert in Commercial Property) Executive Director/Head of Research, CBRE Ireland.      
The Hook: 
This focusses on trends and transactions in all sectors of the Irish commercial property market with two months to go to the close of what has been an exceptionally busy year. It looks at the office, retail, industrial, investment, land and hotels and pubs sectors of the market and gives comprehensive overview of what’s going on in each sector and how 2015 has been.


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Story ideas for Monday 2nd November 2015

November 2, 2015 Posted in : Communications, Ireland, Tourism, Tourism Ireland, Travel

Story Idea: Ireland’s tourism drive for 2016 kicks off at world’s largest travel fair
Expert: Sinead Grace 
(Tourism & Communications) Media & Public Relations Manager, Tourism Ireland.                        
The Hook: 
Ireland’s tourism drive for 2016 kicks off today (Monday, 2 November) at the world’s largest travel fair – World Travel Market in London.


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Story ideas for Wednesday 21st October 2015

October 19, 2015 Posted in : Galzacs15, History, Ireland, UCC

Story Idea: Refugees – More knowledge and less fear
Expert: Dr. Bozena Cierlik 
(Expert in East central European History) Lecturer in the School of History, UCC.                           
The Hook: 
Between January and July 2015 340000 crossed EU borders, majority of them came from Syria. People run away from civil war, conflict or political regime. Europe seems to them like haven. Ireland has a great tradition of helping others.


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